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January 08 A note of caution. Everyone has a ‘drop box’ that they use for an email address [with no intention of checking] used when required to provide an email address in order to get free stuff or access an additional area of a website or download. If you decide to add this type of email account to Windows Live Writer [WLW] make sure you go to that email account online and delete your spam and clean out any messages you do not want BEFORE YOU CLICK SYNC. Or else you could see something like this for 30 minutes: December 28 With the most recent changes to accommodate all walks of life that turned Classic-SU into NEW-SU a place that I only visit once in awhile to check on my friends post; I really do not need to grasp at reasons to yell FOUL. I am actually hoping that maybe the 20 hour shift i just pulled has warped vision and sense of logical for traditional browser behavior.
But it appears to be different behavior than one would expect.
Ok – so I have to type some more – in the above image that is hosted on my skydrive you can see the two arrows. When you hover over the text that is after the top arrow the status bar after the second arrow on the bottom of the screen shows the URL. You would expect the address shown in the status bar to be the address that you are taken to but when you click on the link "That it your on a time out" your browser hi-jacked to stumbleupon.com/toolbar/#topic=Marketing&url=http%253A%252F%252Fwww.conversationmarketing.com%252F2008%252F12%252Fthats_it_youre_on_a_time_out.htm
Same with all the other links on the page. I know it is still this persons content so they keep the human eyeballs but it seems the original website would loose their analytic data and human behavioral interaction scores for time on site, number of pages, etc. Therefore the New SU gets the PageRank credit that should go to the author of the article…..
It would be clearer if New-SU labeled this next tool tip: Click here to let the author get credit.
Why don’t my popup blockers block this spam or malware or what ever is politically correct?
Do we need to stop unwanted pop-ups by disabling the Windows Messenger service and/or properly configuring their firewalls?
If you have any suggestions for stopping these that are reasonable let me know. The ones that I have heard about are ad blockers for sites like last.fm to keep the ads off or another suggestion I have read is to browse with all scripting disabled. It is a bummer that these type of intrusive malware ads force the rest us to make adjustments that affect our browsing experience.
Maybe there will be a little more than a dull roar over this one and popup spam can be added to the spam laws that are forth coming.
December 15 An overview of the data feed submission process Data feeds are a convenient way to create multiple items in Google Base. Feeds are assigned an item type, which classifies the feed according to what sort of items it contains. Once you've created your file, you'll upload it to Google Base. After your file is processed, your items will be added to Google Base. Creating and submitting your feed can be done in just four steps: 1. Select Item Type You begin the process by choosing an item type based on the collection of items your feed contains. There are over a dozen to choose from, including common types such as Products, Vehicles, Jobs, and Recipes. Each item type is associated with its own set of standard attributes, which define the characteristics of your items. The predefined item types include a list of common attributes and feed file samples. You can also define your own custom item type if needed. 2. Create Data Feed This step begins with choosing the format of your feed – tab-delimited or XML. Comparisons of these two formats along with examples are provided. You'll then add your item data and save the feed, which is now ready to be registered and uploaded in your Google Base account. 3. Register Data Feed After creating the file, you must register it in your Google Base account. This lets our system know to expect your file, and what item type it is. 4. Submit Data Feed Once you've registered your file, you'll need to upload it to your Google Base account. This can be done from within Google Base itself or via FTP (File Transfer Protocol). These methods are discussed to help you decide which one to use. Your items will be added to and appear in Google Base after your file is successfully uploaded and processed. In general, this takes up to 24 hours. Video in Breeze here: http://services.google.com/bulkupload/excel/ December 10 December 09
Windows Live for mobile is here!
Great news! We are now live with our new and updated Windows Live services for mobile. Go to http://mobile.live.com from your mobile phone’s web browser and check it out. There are a lot of new features and services that weren’t even available for our beta users. We’re really excited about these new mobile experiences!
The new and updated mobile web services include Windows Live (An update to Hotmail for mobile web is on its way in the coming months – check WindowsLiveWire blog for more mobile news as it becomes available).
With this release, Microsoft Live.com is extending even more of Windows Live to mobile devices, but with a mobile twist..
To get started, all you need is a phone with a browser and a data plan. Using these services doesn’t require a download – all you do is go to the new Windows Live website at http://mobile.live.com. December 08
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Talking about Shop, Buy, Build a Store & Sell – Shopit
Get a free store to sell what you've gotWith Shopit, you get two stores in one:1. Your Profile Store, your main storefront in the Shopit community.2. Your Portable Store, a fully customizable store widget you can post to blogs and community sites all over the web.Get your stuff out there and Shopit. November 19
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April 05 Google Optimization and Flash Optimization
As many of you already know, Flash is basically a movie with repeating frames. Meaning one line of text could be repeated 100 times for a one second effect. Googlebot doesn't have eyes and employs artificial intelligence that cannot ascertain when to stop reading the repeating text.
Although Googlebot can typically:
- Read Flash files
- Take the content out as a text file to be calculated for placement
- Follow the links to other pages
The problem is as described above - how correct is the information that they extract; especially repeating text? Textual contents taken by Google depend on the flash programming as text can be stored in Flash as graphics or symbols. Since Googlebot doesn't currently read these graphic symbols it is important for keywords to be entirely STATIC TEXT. All of this means is that even if your Flash content is in the index, it might be missing some text, content, or links due to the way that it was created.
One of our services is duplication or replication using our optimization knowledge of flash websites. We review your flash and determine how much of it is search engine friendly and then strategically reverse the text symbols or graphic text into regular index able text that can be read by the top search engines. Then break out the areas of the movie into static URL's. Most entirely flash sites do not have a URL that changes; we can fix this and expand your offering to google for more traffic and revenue!! January 24
Cut the number of new email messages coming in
Try to reduce the number of incoming e-mail messages. Be sure to cancel subscriptions to unwanted mailings. The messages pile up if you don’t have time to read them.
Spam filters reduce the amount of spam in your inbox. But don’t think that it will eliminate spam completely. Some will still get through as email spammers become more creative.
Do your friends send jokes or chain messages? Explain your situation and ask that they stop. Hopefully, they’ll oblige. Sometimes it is easy to give them a ‘JUNK Email’ address to allow you to receive their musings but only review once a month at the alternate location. This separates business from pleasure and increases your work flow.
Respond Accordingly
Not all e-mail requires a response. If you receive an e-mail addressed to several people, you may not need to respond. If a response it required, it may not need to go to everybody – do the others a favor and leave them off the forward or reply if possible.
Be clear and to the point in your email response; restrict your messages to a few sentences. If the e-mail contains different ideas, reply to each concept in separate messages. This may take longer at first; it will be easier to deal with each e-mail thread under complicated business development issues.
E-mail subject lines should correlate to the body of the mail. Be as descriptive as possible. Subject lines that say things like "question" or "hello" should be avoided.
Recipients won’t know:
1.What the message is about
2. How to categorize responses.
If you have a one-line e-mail, put it in the subject line. This will save you and the recipient valuable time.
If possible, create a set of codes with your co-workers. Placed in the subject line, codes help you process and prioritize messages.
For example, use "FYI" for informational messages. Use "AR" for action required and "URG" for urgent messages.
If you have long project names you can abbreviate project name from the beginning and use in the subject line. For example: Helen Pensanti, MD becomes HPMD internally for tracking and working with the client.
Be courteous when forwarding an e-mail. Summarize the message and say why you’re forwarding it. This is particularly helpful if the e-mail contains several messages.
Recipients will appreciate your thoughtfulness. They won’t need to read through several messages to guess your thoughts. This will cut down on questions from recipients.
Don’t copy someone on a message unless it is necessary. And explain why you’re copying them. Recipients won’t need to guess your intentions. This means less back and forth messages.
Avoid the temptation to check your e-mail every two minutes. Check it every hour on the hour for important messages. If you can go longer, do so. Of course, this might not be feasible in some work environments.
Set time aside each morning and evening to process your inbox. When you’re done, it should be completely empty. File messages you need to keep. Set reminders for messages that require you to follow up.
Respond to messages immediately, so you only read them once. There is an exception to this rule. If emotions might govern your response, give yourself a cooling-down period. We suggest that you write the draft response with your feelings and leave on your desktop. (Do not add the recipients address as it could get accidentally sent.) Come back to the email when your head is clear and remove your emotions.
Explore the tools your e-mail program offers by reading the help files. Set follow-up reminders, filters and folders to help file and prioritize e-mail. Auto-responders can alert business associates when you’re out of town. You won’t come back to a full inbox. January 13 Below is a data center at Google that showed every listing as a [flash] site in front of the SERP title. The search performed was for a rare font style... guess it is popular with the flash designers.
This is good news that the engines are getting deeper into the flash content. Beware, if you are doing 'alternative medicine' for flash websites you will want to reduce your Flash SEO Medication as you could over dose and your rankings will dye from DUP content delivered by the actual page PLUS the flash website medications.
// the image loaded here was poor... please view the image of the Google serp over on my SEO Website coder section: At the eMetrics Summit in Washington, D.C. Brett Crosby announced several Google Analytics features that will be rolled out over the coming weeks. Here's a rundown.
First, you'll be able to use Google Analytics to track site search activity. Simply edit any of your Google Analytics profiles to enable "Site Search" and you can find out what people search for on your site and where these searches lead. Located in the Content section of your Google Analytics reporting interface, Site Search reports show you the keywords and search refinement keywords people use, the pages from which people begin and end their searches. You can also see how search on your site affects site usage, conversion rates, and e-commerce activity.
For more information or google analytics installation contact us.
Cordially,
OC SEO Expert January 07
Jason will be available at Corner Bakery in Fountain Valley California this tuesday, January 8th 2008 at 9 am to discuss ways to increase traffic to your website and get more value from your business server or shared hosting pacakge. We will post a business card in a table tent.
We may have hand-outs, if you have any needs please let us know and we will personalize something for your situation.
December 18 Measure business website success using targeted traffic and conversions. Historically SEOs have determined success by checking the rankings in the search engines for various keyword phrases. Due to numerous factors such as personalized search, geo-targeted search and multiple search engine datacenters, no two searches will show the same results.
Google search using a particular phrase in the morning, then perform the same search in the afternoon and see may see different results. Rankings are simply not a vital measure of business website success. All the #1 rankings in the world do not mean a thing if:
- You're the only one seeing those rankings
- You're ranked for keyword phrases nobody is searching on
- the rankings bring Web site traffic, but not from people interested in what you are selling.
Rankings do not help your business make money. Search engine marketing services success is measured by how much targeted traffic is delivered, and more importantly how much of that traffic converts from visitors to buyers.
SEO Expert Jason December 15 Our California Web Service Consultants will be laying out the next Orange County Marketing Event based on feedback being analyzed now.
Our desire is to pass on the basics of search engine listing maneuvers for higher search engine listings; based on comments from our clients, our prospects and our competitor probing.
Once these primary fundamentals of domain analysis for search engine marketing are in place we can engage upon higher level marketing implementations that are labor intensive to expose additional web services.
These hot button issues are what hinder understanding of the ultimate SEP ‘hat trick’.
Again stay tuned to G High Rankings to see the areas driving the marketing topics of the next seo meeting that is up for discussion at the local coffee shop the second Tuesday of January. If you have a time preference you can let us know and we will adjust the times around each month to strive to have morning and afternoon sessions to accommodate ALL business regardless of the niche business time constraints. Think of it like marketing kindergarten for Orange County Business Leaders with the option of morning or afternoon class.
We look forward to keeping our ear to the ground and our lips sealed until the next coffee talk where you will find your next big advantage in the search engine listings. We will have a business card in a table tent and will not rely on people to find us or the management to point you in the right direction. Additionally it is safe to say that we will be with in arms reach of the coffee station!!!
Please use the form to submit your county listing to Podcast Search Engine Optimization. If your submission relates to a PODCAST of any sort we want it; the only requirement is that it must be appropriate to or needs for the County Business Owners of California and will be placed in the county that relates to the podcast.
Jason T Chandler
Web Marketing Services by JASEh3>
Submit: http://podcast-seo.com/
If you are shy and would like to just ask a simple question; submit the Search Engine Optimization marketing question. I will personal answer your question. Please wait at least a week for an answer. If you have an immediate need you can schedule an appoint with me here: BitWine Marketing Advisor and if you are excited to start your own Orange County Business you can start here Hosting for Orange County with Free Domains December 11
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Free SEO 'Coffee Talk' (using NY accent!)
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| Hosted by:
| Jason T Chandler
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| Date and time:
| Tuesday, December 11, 2007 at 9:00 AM
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| Location name:
| 18315 Brookhurst St # 2, Fountain Valley, CA 92708-6741, United States
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| View this event on Windows Live | |
Meeting Notes:
1 Live.com Account Management
2 Live.com profile and business promotion
3 Google PageRank Toolbar for website discovery and analysis
4 Increase email open rate using demographic target logic  November 30
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Verizon announces they will be ‘open mobile’ by the end of 2009. Verizon Wireless Communications and Vodafone Group announced Tuesday it plans to open its wireless network by the end of next year to third-party mobile devices and software meeting certain minimum technical standards.
Also seen on the local evening news; an anchor stated they did not mention how Verizon will enable their 'network' to be able to accept calls from ANY PHONE regardless of the model or carrier. To clarify Verizon currently accepts calls from all phones. They announced that they are going to be able to allow customers to use any phone as a Verizon customer. Cutting edge marketing consultants need to understand breaking news and technology. Our research indicated that Verizon will not be Totally Open Mobile as seen in a response from an associate in my network, John Westra.
John Westra said:
The Verizon announcement only impacts two other primary carrier's customers. Those are Sprint and Alltel. Both Sprint and Alltel use the same CDMA protocol for their service. In fact, Alltel has had network use agreements with both Verizon and Sprint for years, which is one of the reasons they claim to have the "best coverage" of all the major carriers.
Verizon's announcement simply means people who have a Sprint or Alltel CDMA phone will be able to activate it on the Verizon network. Potential customers will NOT be able to use "any" phone, including an iPhone with Verizon. Phones from Cingular / ATT, T-Mobile and Nextel use GSM and iDEN signaling protocols that are NOT compatible with Verizon's CDMA-based system.
Verizon's policy change/announcement is mandated if they want to bid on the 700 Mhz spectrum that is going to be auctioned off by the FCC. This is the same spectrum that Google is looking at for their wireless initiatives.
As for Mobile SEO; Google is definitely looking to capitalize on a potential investment in 700Mhz spectrum. My [John Westra] comment on ZDNet about this back in October is a “Web Resource" to a recent (Nov 6) article from the Wall Street Journal, that gives some good insight into Google's possible plans for the gPhone platform. | November 20
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Become an expert commentator and showcase your expertise to the 600,000 professionals using Congoo. We look for professionals with 8+ years of specific industry experience. Being an expert commentator is a commitment of less then 30 minutes weekly and has proven to be lots of fun. To be considered as an expert commentator, make sure your Congoo profile is complete then enter your email address below. Once we receive your submission we will review your experience. When we accept you as an expert commentator we will enable your account to begin posting commentary within Congoo’s industry news channels. Every time you comment, a link to your name, profile and website will appear adjacent to your comment. So promote your blog, company’s website or just yourself…we’d love to have you contribute!
Seo experts first post: http://www.congoo.com/user/FullComment?comid=322&Category_ID=-1&Channel_ID=8&Channel=Internet
with most new areas of discovery the text is a little spaced out from the header. And I lost a few links that were pointed at a friends design firm. We will get it right next time... when you sign up someone will email you with detailed congoo.com instructions. Should you need anything the guys at congoo were very responsive and followed up with me instantly!! nothing like great customer service to make your day.
best always,
HTML CODER US | November 16 Like every other company that becomes too big and powerful for their own good, Google started being entrepreneurial and responsive to its users and ended up corporate, complacent and arrogant. 30 years ago, who would have thought that American car makers like GM and Ford could lose the domestic market to Toyota? This year, 2007, it finally happened. End quote from a Aarron Wall Comment
As the comment suggests the big car makers never saw it coming. Neither did the chevy and ford enthusasts!! So if you are a Googler and live and die by Google toolbar, Google search, Google Blogger, Google Docs, and what ever crap that we are already using from Microsoft in some way shape or form:
Get READY for the next shake up. MSN's invitation to 'walk' away from Google and come away from the dark side was a no brainer. One day with the newly enhanced spaces and tools will make you re-think the dependance that has fueled Google's rise to power.
November 14
Come see what you are missing with MSN!!
You’ll get software for your desktop—like Windows Live™ Mail, Windows Live Photo Gallery, and Windows Live Writer. And you’ll get services you can tap into from anywhere you’re online—Windows Live Spaces, Hotmail®, Messenger, and Windows Live Family Safety.
The sheer ease of it all. Such a smooth transition between programs and no Google Login woes so everyone in your organization, business or office can work together and connect and share how and when you want.
Get it all now.
Chances are you’re already using Hotmail or Messenger. Well, now’s your chance to get the latest versions of what you already have, as well as what’s new.
 
Got to try:
Sky Drive
It is truly sweet and has saved my butt twice in the few days due accessibility to file sharing and simple ease of use. Any machine any where right from the Internet. Public folders, shared and private folders. Invite your friends, edit and save for resend.
Live Local Listings
Very very cool surprises are in store for those that have been battling multiple logins with Google... try MSN LIVE LOCAL. it is cutting butter with a HOT marketing knife. A profile in Google local business listings it terrible and should be left behind with the rest of the technology in 2004.
OneCare
When running a windows OS - probably best to let the people who create the platform protect the platform. We are hearing great things about IE 7 security and rapid updates thru OneCare which scans, defrags, disk clean up, etc. Turn it on and go to bed... all in one care with no set up or struggle... it is integrated into your operating system (OS).
IM shared folders
Anywhere you can use your messenger you have your shared files readily available at the tips of your fingers.
After all....
If you are a marketer with an eye toward social marketing then MSN is the network to join!!
If you got a few bucks get a $500 PC, reformat and properly install XP operating system. Then only install Microsoft Products... all of which are free. Including a genuine copy of OFFICE 2007 FREE!! [and skip the virus scanning memory hogging apps. with onecare, a router, IE 7 you do not need the system stealing scanners.]
Many more surprises are right around the corner from Microsoft and the Live Team. Awesome Awesome job.
Join the crowd walking away from the too complex, spread to thin, bloated Google.
No animals were harmed during testing the enhanced MSN services and BETA live software. Additionally we receive no funding for backing the rested up MS who just came out swinging with the /\gloves/\ off to give Google a big knuckle sandwich.
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